Global Sales Engagement Strategist

Overview Join to apply for the Global Sales Engagement Strategist role at Qlik.

What makes us Qlik? A Gartner Magic Quadrant Leader for 15 years in a row, Qlik transforms complex data landscapes into actionable insights, driving strategic business outcomes. Serving over 40,000 global customers, our portfolio leverages pervasive data quality and advanced AI / ML capabilities that lead to better decisions, faster. We excel in integration and governance solutions that work with diverse data sources, and our real-time analytics uncover hidden patterns, empowering teams to address complex challenges and seize new opportunities.

The Global Sales Engagement Strategist role is a key contributor to the overall lead management process and the management of technology tools utilised by Marketing Operations, Marketing, Demand Centre (BDR) and Sales teams. This role reports to the Sr. Director, Global Demand Operations and Technology and will be working strategically across different business units. We are seeking a creative, data-driven sales engagement strategist to lead the development, governance and performance optimisation of Salesloft, our primary sales engagement tool. This role is at the intersection of content, operations and enablement – ensuring the right message reaches the right audience at the right time. You will partner closely with Content Ops, BDR Enablement and Marketing stakeholders to manage and evolve our global library of engagement cadences and drive measurable impact through insight-led iteration.

Responsibilities Salesloft Cadence Strategy & Content Governance : Intake and prioritise messaging needs from Content Ops, Product Marketing, and BDR Enablement; Manage the full lifecycle of Salesloft cadences – from creation to retirement - including email templates, social touches, and call scripts; Ensure all content is up-to-date, well-tagged, and aligned to funnel stage, persona, and product focus; Maintain centralised governance standards across content type, tone, branding, and compliance.

Stakeholder Alignment & Collaboration : Act as the strategic liaison between content creators, enablement teams, and end users; Facilitate feedback loops and ensure cadence content reflects current campaigns, offerings, and GTM messaging; Partner with regional teams and content ops to validate and roll out localized cadences.

Performance Analysis & Optimization : Monitor cadence usage, engagement, and performance metrics (open rates, replies, conversions, etc.); Identify underperforming cadences and develop recommendations to improve message effectiveness; Report on usage insights and trends to BDR Enablement, Marketing, and leadership teams.

Continuous Improvement & Innovation : Proactively surface messaging gaps, performance issues, or emerging content needs; Support pilot programs or A / B testing to validate new messaging approaches; Contribute to long-term strategies for evolving cadence use across new segments (e.g., Sales, Customer Success).

Qualifications Deep understanding of cadence development and campaign messaging best practices

Demonstrated history of implementing / optimizing / maintaining Sales Engagement Platforms (SalesLoft, Outreach, HubSpot, etc.)

Experience partnering with content creators, enablement teams, or regional stakeholders

Excellent project management and organisational skills

Good working knowledge of lead management, inbound and outbound processes

Ability to interpret data and translate performance insights into content action plans

Proven ability to prioritise, work independently within a fast-paced environment

Self-driven with ability to work independently, but works well as part of a larger group

Excellent verbal, written and communication skills

Strong attention to detail

Experience training users on usage of technologies and generating documentation for process flows

Prior experience with sales operations or enablement roles

Ability to work cross-functionally between teams (IT, marketing, sales, marketing operations)

Strong knowledge of CRM (Salesforce.com preferred)

Strong knowledge of Sales Engagement platforms (Salesloft preferred)

Languages : Business level English mandatory, other relevant languages would be an advantage

Location Barcelona, Spain

More About Qlik Find out more about life at Qlik on social : Instagram, LinkedIn, YouTube, and X / Twitter, and to see all other opportunities to join us and our values, check out our Careers Page.

What Else Do We Offer? Genuine career progression pathways and mentoring programs

Culture of innovation, technology, collaboration, and openness

Flexible, diverse, and international work environment

Giving back is a huge part of our culture. We encourage participation in Corporate Responsibility Employee Programs.

If you need assistance applying for a role due to a disability, please submit your request via email to accessibilityta @ qlik.com. Any information you provide will be treated according to Qlik’s Recruitment Privacy Notice. Qlik may only respond to emails related to accommodation requests.

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