growth marketing specialist

Overview

AB Tasty is a global leader in AI-powered experience optimization solutions, enabling brands to personalize, experiment, recommend, and search to deliver exceptional experiences across websites and apps. Our integrated platform offers web and API-based solutions that help companies align their digital, e-commerce, and product teams, maximizing digital impact to create seamless and engaging experiences for their customers. Since 2009, AB Tasty has partnered with brands like Kering, McDonald’s, L’Oréal, Disneyland Paris, and LVMH and operates across North America, Europe, and Asia Pacific. We foster a collaborative environment where teams work together to exceed expectations and deliver tangible results for our clients.

At AB Tasty, we are committed to continuous innovation and exploring cutting-edge technologies to ensure we provide state-of-the-art solutions. Every project is an opportunity to push boundaries and make a real impact on user satisfaction.

The Team

You will join the close-knit Southern Europe Marketing team, which consists of three people based in Madrid and Paris. You will report to the Head of Growth for Southern Europe. You will collaborate closely with the local Madrid team of 10 people managed by our Sales Director and the wider marketing team of over 10 people led by our Marketing Director in Paris.

Stack : Salesforce, Pardot, Canva. Collaboration tools : Slack, Jira, Confluence, and more. Travel : occasional travel to organise events.

Your Mission

• Event organisation : plan, organise, and manage in-person and remote events / webinars in Spain and Italy. Be the main point of contact for event execution, working with local sales to generate qualified leads and drive pipeline growth.
• Content creation & localisation : create or adapt content (e-books, customer stories, blog posts, etc.) from French or English into Spanish and / or Italian, ensuring relevance and resonance for both markets.
• Communication : own communications for the Spanish and Italian markets. Send newsletters, manage social media channels (mainly LinkedIn), and build marketing nurture campaigns. Identify and leverage new external channels (media, partners, influencers) to promote AB Tasty and our solutions.
• Website optimisation : support the web optimisation team in updating and optimising the Spanish and Italian websites.

What You Will Bring

Why You Will Love It Here

Interview Process

Details

AB Tasty is an equal opportunity employer and we value diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status or disability status.

Additional Information

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