Digital Media Strategist

Digital Media Strategist Job Description

We are seeking a creative and proactive Digital Media Strategist to join our international marketing team. The successful candidate will play a key role in driving brand awareness and media presence across our key markets.

Responsibilities

• Plan and execute creative digital media campaigns aligned with brand and SEO objectives.
• Adapt and localize campaigns for the UK market in close collaboration with local marketing and SEO teams.
• Coordinate with external digital agencies to ensure smooth and timely campaign rollouts.
• Write compelling, SEO-optimized content such as press releases, articles, and reports.
• Collaborate with designers, content creators, and data analysts to produce engaging assets (e.g., infographics, studies, interactive content).
• Support corporate communications (e.g., acquisitions, funding announcements, awards).
• Build and maintain strong relationships with journalists and media outlets.
• Pitch newsworthy stories and content to secure high-quality media coverage and backlinks.
• React quickly to trending news and events by providing relevant brand commentary (newsjacking).
• Monitor media trends to identify PR opportunities and develop innovative story angles.
• Track and report campaign performance using key metrics such as backlink quality, referral traffic, media coverage, and brand visibility.

Required Skills and Qualifications

Benefits

Who We Are

We are an equal opportunities employer committed to diversity and inclusion. We encourage applications from all backgrounds and believe that diversity is an added value. If you think you fit the profile we are looking for, don't hesitate and apply : we are waiting for you.

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