Senior Product Manager

Our customer is a leading global agricultural company dedicated to improving food security by enhancing crop yield and sustainability through innovative seeds and crop protection solutions. With a presence in over 100 countries, the company combines cutting-edge science and digital technologies to help farmers overcome climate challenges and grow more efficiently. It invests heavily in research and development, ensuring continuous advancements in sustainable farming and environmental stewardship.

Responsibilities

• Strategic Platform Leadership : Define and execute the strategic roadmap for web experience platforms (Drupal, VEV, Semrush, VWO) to support global digital marketing initiatives and AI transformation goals
• Global UX Transformation : Accelerate the UX revamp of country websites globally, ensuring exceptional user experiences that drive engagement and conversion across diverse markets
• AI Integration Strategy : Define how artificial intelligence will shape our customer web strategy, developing comprehensive SEO and AIO (Artificial Intelligence Optimization) strategies for global and regional implementation
• Template & Component Development : Drive accelerated development of landing page templates and reusable components through VEV platform, ensuring brand consistency and operational efficiency across all countries
• Multi-Country Coordination : Collaborate with country and regional teams to align local website needs with global strategic objectives, balancing local relevance with brand consistency
• Cross-Functional Partnership : Work closely with IT counterparts, Marketing Automation, and AI teams to ensure seamless integration and optimal platform performance
• Performance Optimization : Leverage platforms like Semrush and VWO to continuously improve website performance, SEO effectiveness, and user experience metrics
• Technology Evolution : Stay ahead of web experience technology trends, evaluating and implementing new solutions that enhance our digital marketing capabilities

Qualifications

Must-Have Experience

Technical Expertise

Skills & Competencies

Nice to Have

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