Overview We are looking for a Social Media Analyst for McCann Content Studios (MCS). MCS is McCann’s global hub for social and influencer capabilities. MCS’s diverse mix of over 100 strategic thinkers, creatives, makers, innovators and cultural connectors have one simple mission – to build enduring brands on social.
Responsibilities Collecting and integrating data from multiple social platforms and sources (Excel, Google Sheets, CSVs, third-party agencies).
Creating and maintaining dashboards in Looker Studio.
Producing ongoing reports (bi-weekly, monthly) and campaign-specific reports (weekly, final).
Interpreting both organic and paid social metrics across platforms (Facebook, Instagram, Twitter, YouTube, TikTok, Stories, Reels).
Detecting insights through social listening tools : managing alerts, building queries, cleaning and categorizing mentions, and extracting conclusions.
Collaborating closely with
Social Media Analyst • Madrid, Madrid, España