Brand Manager - Iberia

Overview

Position : Brand Manager – Iberia

Position Reports to : Senior Marketing Manager – Southern Europe

Department : Marketing

Location : Madrid, Spain

Work Type : Hybrid (office / home)

Job Summary : We are looking for an experienced Brand Manager to drive growth and elevate our market presence in Iberia. In this strategic role, you\'ll lead the development and execution of our brand and marketing initiatives, playing a vital part in shaping our business direction. You\'ll thrive in this role by leading cross-functional collaboration in a dynamic international environment and guiding external partners to bring our brand vision to life with impact.

Key Responsibilities

• Lead the development and execution of the brand strategy in Spain and Portugal, in line with regional and global guidelines.
• Manage media planning, digital campaigns, social media, and influencer programs specific to the Iberian market.
• Oversee product portfolio management : launches, relaunches, packaging, and local adaptations.
• Analyze market trends, consumer insights, and competitor activities to define strategic priorities.
• Collaborate with Trade Marketing and Sales to ensure 360°campaign alignment and retail integration.
• Coordinate with agencies and partners for creative, media, and PR deliverables.
• Monitor marketing KPIs and ROI, ensuring continuous improvement.

Required Experience and Qualifications

Preferred Skills and Abilities

About the Company

LifeStyles has a history dating back to 1905 when Eric Ansell first started making condoms in Richmond Australia. Today LifeStyles is a global leader in the sexual wellness sector, comprising a broad range of condoms, personal lubricants, and other related products in over 60 countries.

Owning a large portfolio of trademarks, LifeStyles manufactures and commercialises its products under leading global brands such as SKYN and local brands including LifeStyles, Manix, Unimil, Blowtex, and Control. The company also supports universities, NGOs, and other organizations to promote sexual health. LifeStyles operates manufacturing facilities in Thailand, India, and Spain, and employs over 1,600 teammates globally.

LifeStyles Healthcare was created on September 1, 2017, when the consortium of Humanwell Healthcare & CITIC Capital private equity purchased the Sexual Wellness division from Ansell. As of December 1, 2022, LifeStyles is owned by Linden Capital Partners, a Chicago-based private equity firm focused on healthcare.

This is an exciting time to join us. We combine a long history with the opportunity of a new beginning as a stand-alone company, offering a new way of thinking and the chance to make a mark in an exciting, fresh business.

LifeStyles Healthcare is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

We are empowered professionals, and we are committed to creating a team of the world\’s “best of the best.” Our business foundation is strong; our values are Integrity and Respect. Our people are highly engaged, and we are excited about a new phase in the company history. We emphasize safety and teamwork, and we want you to join us!

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.

Discover more about us at :

Curious to know what a typical day looks like at LifeStyles? Find out by looking at employee testimonials :

Due to the high number of applications, we would like to inform you that only selected candidates will be contacted.

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