Senior Paid Media & Programmatic Specialist

We are

Grupo Starcasino , a leading company in the

online gaming sector , with an international presence and continuous growth. Our mission is to attract and retain players by offering safe, innovative, and high-quality experiences. To further consolidate our expansion, we are looking for a

Senior Paid Media & Programmatic Specialist

who is

highly hands-on and an expert in performance marketing , to manage

Google Ads, Meta Ads, and programmatic platforms

focused on

user acquisition and ROI optimization . Responsibilities Plan, execute, and

optimize daily Paid Media campaigns

across : Google Ads

(Search, Display, YouTube, Performance Max). DSPs

(DV360, The Trade Desk, Xandr, Amazon Ads). Drive

new player acquisition

through multichannel performance strategies. Define audiences, retargeting, and lookalike strategies to increase conversions. Monitor and optimize

CPI, CPA, LTV, and ROAS . Collaborate with

CRM, analytics, and product teams

to maximize full-funnel profitability. Ensure compliance with advertising regulations in the online gaming sector across different markets. Prepare

detailed reports

with insights and actionable recommendations. Requirements 4–6 years of experience

in Paid Media / Programmatic within

gaming, betting, e-commerce, or high-volume apps . Advanced knowledge of

Google Ads, Meta Ads, and DSPs (DV360, The Trade Desk, etc. ) . Experience managing

large budgets and international campaigns . Strong command of

GA4, Tag Manager, pixels, and Conversion API . Results-driven mindset with a strong focus on

performance and business metrics

(ROI, ROAS, LTV). Nice to Have Experience in

user acquisition for mobile apps

(Google App Campaigns, Apple Search Ads). Certifications in Google Ads, Meta Blueprint, or DV360. Knowledge of the

cookieless ecosystem, server-side tracking, and multi-touch attribution . Additional languages (English or others) to manage international campaigns. Conditions Permanent contract with

Grupo Starcasino . Salary :

depending on experience and programmatic expertise. Work model : initially

on-site in Madrid . After a period of

business onboarding and team integration , the position will evolve into a

hybrid model . Dynamic, international environment with opportunities for growth within the Group. Ongoing training and participation in high-impact projects focused on player acquisition. Modern offices in

central Madrid , very well connected by public transport. If you are a Paid Media expert passionate about optimization and want to be part of an innovative team, we want to meet you!

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