Senior Paid Media Specialist (Meta, TikTok & Google Ads) - Freelance

Senior Paid Media Specialist (Meta, TikTok & Google Ads) - Freelance

Act Second is a premier consulting and creative studio for a new generation of brand builders. We operate at the intersection of Strategy, Marketing, Digital, and Creativity, supporting established brands and incubating new ventures. We build scalable performance marketing engines across multiple platforms—combining paid media, content, and data to deliver measurable results.

Job Description

We're looking for a freelance Senior Paid Media Specialist with hands‑on experience running campaigns across Meta (Facebook / Instagram), TikTok, and Google Ads. You'll support both client accounts and Act Second Ventures, helping to launch, scale, and optimize high‑performing paid campaigns. This role blends strategy, execution, and reporting. You'll own channel planning, media buying, campaign setup, optimization, and insights delivery. The ideal candidate is analytical, creative, and proactive—ready to build from zero and scale intelligently.

Key Responsibilities

Strategy & Planning

• Develop multi‑platform media plans tailored to client and venture objectives (acquisition, retention, awareness)
• Propose media mix strategies, audience targeting, and budget allocations across platforms

Campaign Execution

Meta Ads Manager (Facebook & Instagram)

Optimization & Scaling

Creative Collaboration

Reporting & Insights

Qualifications

Preferred Qualifications

Benefits

Seniority Level

Employment Type

Job Function

Industries

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