Digital Marketing Specialist - Advertising Campaigns

Overview

As a Retail Media Activation Manager, you will be responsible for building and executing advertising campaigns in collaboration with the media agency to drive sales and increase brand visibility on Amazon's retail platform. You will work closely with internal teams and external partners to optimize advertising spend, manage budgets, oversee campaign planning and execution, analyze campaign performance, and identify opportunities for growth.

Responsibilities

• Owning and managing relationships with media agencies and Amazon Ads
• Defining key media strategic pillars and objectives for each brand and market
• Developing and executing paid media strategies in collaboration with media agencies and local e-trade marketing teams
• Allocating resources and ensuring maximum Return On Investment (ROTI)

Requirements

You must have a strong understanding of Amazon\'s advertising ecosystem and possess excellent analytical skills. Proficiency in advertising analytics tools and experience with data visualization is also preferred. Additionally, you should be fluent in business English and possess excellent communication, presentation, and interpersonal skills. You will excel in collaborative and cross-functional work within a global organization.

Benefits

About Us

We are a global company with 20+ brands, offering numerous career paths and opportunities for growth. We value diversity, equity, and inclusion and strive to create a positive impact locally and globally through volunteerism, giving back, and sustainable business practices.

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