Growth Marketing Lead JQ175

We believe in a world where growth thrives across borders and cultures. That's why our Founder and CEO Rick Hammell started Atlas, coining the term Employer of Record (EOR) simultaneously. As an EOR, Atlas employs people to work for companies anywhere in the world. Before we came along, the only businesses offering a similar solution were essentially brokers. They'd outsource your HR and payroll services to third-party providers in different countries. Today, we're the only 100% Direct EOR in the world, partnering with clients to get to market 82% faster, at a reduced cost, and with lower risk through local expertise in over 160 countries.

Atlas technology powers the idea that companies can employ whoever they want,

wherever they are in the world. Through our cloud-based platform, we deliver the Human Resources infrastructure that underpins international growth, leaving companies free to focus on the strategy that makes it happen. We partner with our clients through their international life cycle from the first dip in the global pool until the moment it's time to set up their own entities and run payroll. Atlas is here from point A to point Z.

The future of work is borderless, and so are we. So, it helps that our people are located around the globe — in the US, UK, India, China and beyond — and speak 90+ languages. Diversity and inclusion are at our core.

We're excited about our next phase of growth. We're launching new tech, adding new solutions and now we're looking for YOU — eager for a challenge, energized by innovation and aligned with our mission to deliver a future of work without borders.

As the Growth Marketing Lead, you'll develop, implement, track, and optimize country / local digital campaigns across multiple platforms. You'll own all our marketing channels and measure their success.

You'll oversee creating a

• country / local
• digital marketing strategy that supports our overarching business goals.
• Key Responsibilities
• Lead digital projects in the marketing domain (Digital Channels, Digital Media, CDP and Attribution)
• Manage the end-to-end delivery of advising clients on the optimal ways of working with digital channels
• Advise clients on marketing effectiveness, optimization, and efficiency across the campaign chain
• Design and build multi-channel Digital Marketing campaigns for activation purposes (strategy & planning)
• Translate marketing stories and business goals into actionable digital marketing campaigns and lead the effective execution of those campaigns across all channels.
• Build omni-channel strategy across Paid Social, Paid Search, Display, Affiliate,

and other channels with the help of internal marketing / content teams and external agency partners (research, targeting, spend distribution, keyword building, creative development etc.)

Identify low performing ads and placements and formulate recommendations to fully capitalize on campaign KPI's.

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