Head Of Performance Marketing (Eu)

Overview

Join to apply for the Head of Performance Marketing (EU) role at Parcelhero.

This range is provided by Parcelhero. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

ParcelHero is one of the UK’s biggest parcel delivery price comparison sites. With over 5 million visitors a year, and over 100 remote employees worldwide, we’re a technology-driven company that’s going places, delivering innovative solutions to ensure exceptional customer care. As a forward-thinking and dynamic business, we offer excellent career growth opportunities.

In 2025, we will be rolling out worldwide our new TMS (Transport management solution) Parcelhero Pro, which enables retailers to pay a monthly subscription to centralise all orders and ship on their own carrier accounts using our cutting-edge shipping platform.

At ParcelHero, we foster a collaborative and innovative culture where every team member\ 's voice matters. We\'re a fast-paced, remote-first company that values initiative, adaptability, and a strong sense of ownership. If you\ 're someone who thrives in adynamic, ambitious, and forward-thinking team, you’ll fit right in with us.

About The Role

ParcelHero seeks a Head of Performance Marketing to drive significant growth and optimize our marketing budget across paid digital channels for both our price comparison site and ParcelHero Pro. This hands-on role will lead our SEM and SEO strategy, oversee paid media campaigns, and collaborate with cross-functional teams to implement innovative growth initiatives. The priority is to drive a higher volume of inbound leads and user acquisition that ultimately convert to customers and revenue for ParcelHero.

What will you be doing?

• Strategy and Execution : Develop and execute a comprehensive performance marketing strategy, including SEM, SEO and other paid media channels (e.G., Google Ads, social media advertising, display advertising).
• Channel Optimization : Continuously optimize marketing channels to maximize ROI, focusing on user acquisition, activation, engagement, and retention for both B2C and B2B audiences.
• Cross-Functional Collaboration : Partner with Product Marketing, Sales, Operations, Analytics, and Creative teams to align marketing efforts and drive business growth for both the ParcelHero price comparison platform and ParcelHero Pro.
• Data-Driven Decision Making : Leverage analytics tools (e.G., Google Analytics, Google Tag Manager) to track performance metrics, identify trends, and inform data-driven decisions across all performance marketing activities.
• Budget Management : Manage and optimize the marketing budget to ensure efficient allocation of resources across all paid channels.

Qualifications

Requirements

Work at ParcelHero

Other Information

ParcelHero is an equal-opportunity employer, we value diversity.

Salary range is inclusive of a €10k performance related bonus.

Job Details

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