Digital Marketing Executive

We are assisting our client in Marbella in the search for a qualified new team member.

Are you passionate about creating compelling content that connects with audiences and drives engagement?

This is the opportunity for you

Overview

We're looking for a Digital Marketing Executive who will play a key role in strategy execution, project management, content creation, and liaising with the wider marketing team. Your focus will be on creating video content for social media and SEO best practices to improve organic traffic, brand awareness, and customer engagement.

Key Responsibilities

• Develop and implement social media and content strategies, specifically video, aimed at increasing organic traffic and enhancing brand visibility.
• Establish a strong online presence aligned with company objectives, focusing on key areas for engagement.
• Create and manage a content calendar that highlights key events, ensuring the brand(s) are central to conversations around sporting events.
• Use content management systems (e.g., WordPress) to update and upload website content. Also, use Google services to analyze website traffic and user engagement metrics. Track performance weekly and monthly, highlighting trends and insights.
• Approve content from third-party agencies, ensuring compliance with quality standards.
• Develop and maintain the company's voice and image, aligning with branding goals and company objectives.
• Stay updated with industry best practices, emerging trends, and evolving content formats to continually enhance marketing initiatives.
• Oversee competitions and campaigns that attract attention to the brand, setting measurable goals and demonstrating ROI.
• Monitor and respond to customer feedback and social media interactions, coordinating with customer support as needed.
• Work closely with other departments and creative teams to ensure a cohesive online marketing strategy.

Qualifications

Company Culture & Benefits

Seniority level

Employment type

Job function

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