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Digital Brand Strategist

Digital Brand Strategist

Omega CRM, A Merkle CompanyMadrid, Spain
Hace 19 horas
Descripción del trabajo

Omega CRM is a Merkle & Dentsu company, leader in development of Customer Experience services, with +20 years of experience in the use of Technology applied to Marketing and providing a unique Customer Relationship with mainly focus on Innovation is looking for a Martech Strategist to grow our martech stack practice, who is passionate about shifting boundaries of marketing and technology with a holistic approach and special focus on customer experience management, marketing automation, personalization and IA with cutting edge technology and suppliers.

Success in this role will utilize past experience to analyze business needs, partner with Omega business development, operations and tech teams, to design evolutive roadmaps to improve Customer Experience maturity for Omega CRM current and potential clients, with a consultancy and pre-sales approach.

Design, advice and pre-sales of marketing and technology solutions to help OmegaCRM clients evolve in their digital maturity and relationship with their clients.

Act as a business analyst to map business needs (KPIs) with development of client capabilities, both through services and implementation projects of martech tools.

Participation in projects : detailed definition of customer experience improvement strategies with a focus on improving the relationship with consumers in their complete life cycle.

Potentially overseeing training of marketing software and customer adoption

Strong collaboration and communication skills while working with SME's, C-Levels, PMO and business users / stakeholders to drive business analysis / user requirements.

Skilled at translating technology into solutions that solve business problems.

Understanding of Customer Data Platforms, Marketing Automation Tools, AI tools, Web Analytics, Advertising platforms, etc.

Strong experience in Campaign / CRM / Direct Marketing, preferably within an agency or consultancy

Previous experience within digital advertising.

Email marketing, Lead generation and Database management, Paid Media and Customer Segmentation.

Experience with supporting multiple implementation work-streams simultaneously

Self-motivated, creative person with analytical, problem-solving, organizational, and interpersonal skills and the ability to adapt quickly to shifting priorities

Permanent contract.

Trainings & Certifications. Home Office.

Health insurance.

We are a digital global company whose mission is to accelerate the business experience (BX) of its customers. In concrete terms, our 360 solutions allow business transformation and acceleration by means of technology and data applied to Customer #OmnichannelExperiences in fields such as #CustomerServices, #eCommerce, #Analytics or #Marketing. We are one of the top 3 partners of #Salesforce in Europe. Our team is composed of more than 580 people of 24 nationalities based in Spain and France, who have wide knowledge and experience that understands business processes and technology while enjoying what it does. We are an innovation and Outstanding Knowledge award-winning, Salesforce Consulting Partner. We foster a collaborative culture, involved and supported by our company values : #Talent, #flexibility, #commitment and #innovation.

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Digital Brand Strategist • Madrid, Spain

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