The ideal candidate will have a solid background in the FMCG, beverages, food, and retail sectors. They will lead commerce and brand experience strategies across European markets.
This role requires deep knowledge of shopper marketing, customer & consumer connections, and experience collaborating with bottlers, distributors, and retail channels within multinational environments.
Key Responsibilities
Lead and integrate with other executive teams to drive client vision for commerce and shopper marketing projects across the EU region.
Develop and execute integrated strategies grounded in consumer insights, commercial context, and retail activation.
Collaborate closely with cross-functional teams including strategy, creative, media, and data teams to ensure cohesive brand experiences.
Identify innovation opportunities to deepen consumer engagement through experiential solutions.
Liaise with clients to localize strategies based on market-specific needs.
Oversee implementation and ensure continuous performance optimization.
Required Skills and Qualifications
8+ years in Account Management with a strong focus on shopper or retail marketing
Proven success working with consumer brands in multinational contexts
Deep understanding of key activation channels : retail, digital, experiential, and point of sale
Strong leadership and client management skills
Bachelor's degree (or similar) in Marketing or related field
Experience within consumer goods marketing
We offer flexible working hours, hybrid work model, personalized career plan, and continuous learning opportunities.
You'll also enjoy exclusive discounts , dedicated time for personal growth, and access to our flexible benefits platform Cobee.
Additionally, we're committed to creating a welcoming environment for all people, regardless of gender identity or expression, sexual orientation, abilities, background, religion, or socioeconomic status.
Next Steps
If you're interested in this opportunity, please apply, and our People team will review your profile.
We'll reach out for a first chat to discuss the position further.
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Brand Manager • Madrid, Madrid, SPAIN