Head of Marketing

Head of Marketing (future CMO) – B2B SaaS

Barcelona (4 days in office, 1 day remote)

At Myneral Labs, we are revolutionizing B2B supply chain management through innovative technology, putting sustainability and traceability at the core of global operations. Our software empowers companies to be more efficient, transparent, and responsible towards the planet.

We are entering a key growth phase and are looking for our first marketing hire : a Head of Marketing with energy, ambition, and a hands-on mindset.

This role is ideal for someone with 2–4 years of experience in marketing or growth who wants to take the next big step in their career : owning the full marketing function of a fast-growing SaaS startup and evolving into CMO in the short / medium term .

Responsibilities

Define and execute Myneral Labs’ B2B marketing strategy (digital, brand, demand generation, product marketing)

Create and manage engaging content across website, blog, social media, email campaigns, and events

Drive lead generation and support sales with campaigns (SEO, SEM, LinkedIn Ads, newsletters, PR, etc.)

Develop and shape the brand identity and communication style across all channels

Track, analyse, and optimize performance metrics (traffic, engagement, conversions)

Work directly with the CEO, Co-Founder & Chief of Staff to align marketing with business goals

As the company grows, help build and grow the marketing team and coordinate with agencies / freelancers

Requirements

Master’s degree in Marketing, Digital Marketing, Business, or Communications (highly preferred)

2–4 years of experience in digital / growth marketing, ideally in B2B SaaS or startup environments

Proven track record in demand generation, content creation, and performance marketing

Hands-on experience with marketing automation & CRM tools (HubSpot, Google Analytics, SEO / SEM, LinkedIn Ads, Mailchimp)

Ability to analyze key metrics (traffic, CPL, CAC, conversion rates) and make data-driven decisions

Strong copywriting and storytelling skills in both English and Spanish

Experience working closely with sales teams to generate and nurture qualified leads

Creativity combined with a strong analytical mindset

Highly proactive and autonomous , comfortable in a fast-changing environment where “there’s still a lot to be built”

Ambition and leadership potential : motivated to grow into CMO role

What we offer

Full ownership : be the first marketing hire in a fast-growing B2B SaaS startup

A clear career path towards CMO as the company scales

Direct collaboration with founders and exposure to international clients

Hybrid model : 4 days in our Barcelona office + 1 remote day per week

Competitive package : fixed salary + possibility of stock options

Purpose-driven mission in sustainability and supply chain transparency

Our culture

Young and ambitious team with a strong drive to grow

Transparent and collaborative environment

We value creativity, initiative, and ownership

We believe work should be challenging, fun, and meaningful

We are still at the beginning of something big : there’s a lot to build, improve, and scale

Our office is based in Norresken coworking (Barcelona) : an inspiring space with a vibrant community of entrepreneurs, networking events, modern facilities, and even sea views to make your workdays brighter

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