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Senior Product Manager, AI

Senior Product Manager, AI

WelltechBarcelona, Cataluña, España
Hace más de 30 días
Descripción del trabajo

Overview

Senior Product Manager focused on AI to lead the design and implementation of intelligent systems across our MarTech stack. The initial focus will be on creative automation, with the scope expanding across paid marketing, CRM, and organic workflows. This role involves designing, prototyping, and productising agentic AI solutions that improve marketing velocity, operational efficiency, and campaign performance, in collaboration with engineers, data scientists, and marketers.

Key Responsibilities

  • AI Product Leadership : Own the product vision, roadmap, and execution for AI-powered tools within MarTech, starting with creative operations such as asset (static and video) generation, tagging, versioning, and QA.
  • Build and scale autonomous or semi-autonomous agents to support localisation, campaign setup, QA, trend analysis, reporting, and more.
  • Act as the team’s thought leader in AI design patterns, specifically for marketing and product operations.
  • Cross-Functional Collaboration : Partner with developers, data engineers, and creative stakeholders to embed AI into everyday workflows.
  • Collaborate with paid marketing, CRM, and Organic squads to identify automation opportunities and redesign existing processes.
  • Experimentation and Deployment : Define experiments and MVPs to test and validate AI applications before scaling.
  • Lead prompt engineering, tool selection, fine-tuning, and guide engineering handover for productionisation.
  • Drive adoption through internal demos, workshops, and clear documentation.
  • Governance and Ethics : Ensure all AI solutions comply with internal governance and ethical standards, including explainability, auditability, and human-in-the-loop where necessary.

Required Skills

  • Hands-on AI practitioner : Built or product managed agentic solutions using frameworks like LangChain, OpenAI Functions, Claude, or ReAct.
  • Proven Product Owner : Experience writing user stories, prioritising backlogs, and delivering tools in an agile, iterative environment.
  • Marketing-aware : Understanding of creative production, CRM, or paid media operations, and nuance in each workflow.
  • Design-focused : Ability to map and analyse processes to identify meaningful AI opportunities to improve outcomes.
  • Clear communicator : Ability to explain technical concepts to non-technical stakeholders and influence cross-functional teams.

    • Nice to have

  • Experience in growth, ad operations, or lifecycle marketing.
  • Familiarity with CMS, DAM, CDP, CRM and equivalent MarTech infrastructure.
  • Knowledge of vector databases, embeddings, or retrieval-augmented generation (RAG).

    • Candidate journey

    Recruiter call → Meet a team member → Skills assessment → Meet the Leadership team

    Why You’ll Love Being Part of Welltech

  • Grow Together : A culture that champions personal and professional growth.
  • Lead by Example : Your leadership matters; every team member can inspire and impact.
  • Results-Driven : Focus on meaningful outcomes and daily impact.
  • We Are Well-Makers : Contribute to a healthier, happier world.

    • Product links

  • yoga-go.fit
  • musclebooster.welltech.com

    • Job Details

  • Seniority level : Mid-Senior level
  • Employment type : Full-time
  • Job function : Product Management and Marketing
  • Industries : Wellness and Fitness Services

    • #J-18808-Ljbffr

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    Senior Product Manager • Barcelona, Cataluña, España