Senior Data Analyst (Marketing performance & User Acquisition)

Overview Lingokids is a global leader in educational technology, helping families raise amazing kids through Playlearning. Our mission is to empower children with modern learning experiences, combining educational subjects with essential life skills to help them grow into confident, conscious, and resilient lifelong learners. We offer an award-winning app and a multi-platform educational universe, including content such as Baby Bot and Baby Bot’s Backyard Tales, shows, podcasts, and music publishing. We collaborate with top education experts and institutions to provide an engaging, high-quality learning experience in a safe, ad-free environment. We are seeking a Senior / Principal Data Analyst who thrives in fast-paced environments, is comfortable making decisions with imperfect data, and is passionate about driving growth through actionable insights. You will own deep-dive channel and publisher analytics, drive understanding of what works, and build self-serve tools to elevate a data-literate growth team. You will work within a Data Scientists, Data Engineers and Analysts team and collaborate with stakeholders such as the CMO and Director of User Acquisition.

If you want to be part of a team redefining the future of education, we’d love to hear from you!

What you’ll do Predictive Modeling & Scoring : Build Python / DBT pipelines that predict user value on day-0 signals, enabling smarter bidding and budget shifts.

Channel & Publisher Analytics : Develop statistical models and granular ROI frameworks to surface high-performing channels, publishers, creatives, and audiences; then recommend budget reallocations to maximize returns.

Performance Deep Dives : Use advanced analytics (not just dashboards) to diagnose drivers of marketing outcomes, and design experiments or optimizations to advise on changes.

Data Products & Self-Serve Tools : Architect data pipelines, dynamic reports, and notebooks that empower marketing stakeholders to make data-driven decisions.

Strategic Storytelling : Translate complex model outputs into clear, visual narratives for leadership to inform weekly Growth Council decisions.

What you’ll bring Must :

Toolkit of analytical techniques (SQL, Python or R) to build insights and provide recommendations; expert SQL is required, good knowledge of Looker is a plus.

Strategic mindset : Ability to interpret data and provide strategic recommendations, especially when data is incomplete or ambiguous.

End-to-end data project experience : Define business problems, extract data, analyze, interpret, and present findings; when needed, improve data pipelines and build tools.

Proven experience in mobile app and / or subscription models.

Experience working in a fast-paced startup environment with data-savvy stakeholders.

Hands-on with mobile UA data (SKAdNetwork, MMP postbacks, or Amplitude event streams), with proven media-mix or publisher-level optimization.

Able to build a comprehensive marketing understanding : spend, efficiency, incrementality, and attribution.

Nice to have :

Experience working with third-party providers.

Experience designing and analyzing experiments.

Gaming and especially Ad networks data experience is a plus.

Language : English is a must. We are a multicultural team providing services in English; fluency is essential. As a fully remote company, clear and effective spoken and written communication — especially in asynchronous, long-form formats — is key to collaboration.

Life at Lingokids Career Growth : We invest in your development up to €2,000 per year for books, conferences, and training.

Remote-Friendly : Work from anywhere within a 2-hour difference from Spain (GMT+1), with offices in Madrid, Málaga, or Barcelona.

Stock Options : You’ll receive stock options, giving you the opportunity to own part of the company.

Home Office Setup : €400 setup allowance and €35 / month for remote work expenses.

Meal Allowances : €60 / month via Cobee for meals.

Flexible Compensation : Cobee benefits integrated into payroll for meals, transport, and childcare.

Health Insurance : Private health coverage at exclusive rates via Adeslas, payroll-deducted.

Language Lessons : Free language classes in Spanish and English.

Visa Sponsorship : We’ll assist with visa processes and cover costs to work in the EU.

Company Events : Remote team with occasional in-person gatherings in Spain.

Passion matters : If you don’t check every box, we welcome driven, mission-aligned applicants.

Diversity, Equity, and Inclusion

We value diversity and strive to create a respectful, inclusive environment where everyone can contribute their authentic self.

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