Overview
vivo Europe Marketing is seeking a highly skilled and strategic Media Manager to shape and execute the pan-European brand media strategy. This role is responsible for leveraging consumer media insights, guiding local markets in developing impactful media plans, and ensuring alignment with new product launches. The ideal candidate will bring deep expertise in media operations across European markets, along with the ability to strengthen local teams’ media knowledge and execution.
Responsibilities
- Build brand media strategy based on consumer media insights and knowledge.
- Develop media plans aligned with new product launch patterns to help local market teams achieve communication KPIs.
- Provide guidance and support to local market teams on media knowledge and operations.
Qualifications
8+ years of media or digital operations experience in the European market.Strong understanding of the European social media landscape.Fluent in spoken and written English.Experience in the phone industry is a plus.Preferred Experience
Proven track record of building regional social campaigns for major product launches (especially across multiple European markets).Familiarity with social commerce and live-streaming strategies to drive direct consumer engagement.Proficiency in additional European languages.Experience working with influencers, creators, and KOLs in European markets.Strong understanding of performance metrics and optimization.Prior work in the smartphone industry where storytelling and product differentiation are key.What We Offer
The opportunity to shape the media strategy of a global smartphone brand in one of the most competitive regions in the world.A high-visibility role : working closely with Central European markets and EHQ leadership.A culture that blends innovation with local creativity, giving you the freedom to test and implement new ideas.#J-18808-Ljbffr