Growth Marketing Manager

About Platform Engineering

Platform Engineering (platformengineering.org) is home to the world’s largest community of platform engineers. Through events like PlatformCon, which brings together over 35,000+ participants every year, we connect thousands of professionals, share best practices, and help shape the future of how teams build and scale internal developer platforms.

Overview

We’re looking for a Growth Marketing Manager to help us scale our paid marketing engine and drive measurable growth across multiple channels. You’ll own our ad campaigns on Google and Meta, experiment with new growth levers, and help us optimize the full funnel, from ad click to conversion.

Responsibilities

• Running and optimizing paid campaigns across Google Search, Meta Ads and LinkedIn Ads
• Analyzing performance data (CTR, CPC, CPA, ROAS, CVR) and making data-driven optimization decisions
• Collaborating with design and content teams to create ad creatives and landing pages that convert
• Running experiments to improve website conversion rates and lead quality
• Helping test new organic channels (e.g., YouTube Shorts, Instagram) to expand our growth footprint
• Managing lead flows in HubSpot and identifying opportunities for automation and optimization
• Staying ahead of performance marketing trends, tools, and platform updates to keep our growth engine sharp

What We’re Looking For

Why you’ll love working with us

If you’re excited about growth marketing, love turning data into growth, and want to help shape the future of platform engineering, we’d love to hear from you!

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