Business Intelligence Manager

Overview

LEGENDS GLOBAL

Legends Global

is redefining excellence in sport, entertainment and live events. With unrivalled expertise and international reach, we provide end-to-end solutions – from venue development and event programming to revenue strategy and hospitality.

We take a 360-degree, data-driven approach across Partnerships, Hospitality, Merchandise and Attractions, working with leading clients to deliver outstanding experiences that resonate worldwide.

Our organisation is committed to fostering an inclusive and forward-thinking environment where diversity drives innovation and collaboration. Guided by our values of Align, Scale, Connect, Team and Win... we create a culture where everyone has the opportunity to thrive.

THE ROLE

Business Intelligence Manager will partner with Legends / ASM Iberia clients providing support and operations decision making, working side-by-side with leadership to drive intelligent impact.

By delivering a suite of insight and analytics services, the role will help improve efficiency, effectiveness, and resiliency of the business. Backed by a center of excellence within Legends IQ, the BI Manager will serve as a client facing subject matter expert in developing actional business insights. In addition to business operations and consulting services, the role will drive innovation and adoption of operational best practices.

We are looking for a self-starter, who is confident in their abilities, and able to work effectively while managing multiple priorities. This individual should be highly organized and able to balance strategic problem solving with thought-provoking creative thinking. The role based in Madrid will be reporting directly to the Chief Operating Officer, Iberia.

Responsibilities

Deliver business intelligence and analytics services to Legends / ASM Iberia clients :

• Develop reporting (heat maps, dashboards, presentations, status updates) standards, formats, and operational processes for partner and operator end-use.
• Support monthly business and post-event reviews to share performance updates and identify trends and opportunities.
• Develop and deploy optimal pricing, product, placement, and promotion strategies for concessions, merchandise, and premium points of distribution based on team objectives and fan feedback.
• Partner with Legends IQ to bring subject matter expertise across Attendance, Fan, and Retail transaction insights, Data Visualization, Strategic Insights, and Data Engineering to drive consistent and scalable outcomes.
• Identify opportunities to change existing product offerings or distribution.

Analyze and build optimal solutions around variable labor and cost of sales management.

Develop and deliver presentations to Legends / ASM clients and internal stakeholders to communicate key insights and potential action items.

Qualifications

Legends is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, disability, or genetic information.

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