Product Owner – Customer Data & Analytics

About the Role

Note : an external partner will manage the recruitment process

We are looking for a Product Owner – Customer Data & Analytics to join our Data Analytics & AI team within the EMEA Digital Innovation Hub. In this role, you will define and deliver the roadmap for customer data and analytics products, ensuring that insights are turned into meaningful actions across marketing, sales, and customer experience.

You will act as the bridge between business needs and technical capabilities, owning customer analytics products end-to-end. This means overseeing analytics, CDP capabilities, and the data & AI pipelines that power them, while ensuring solutions are well designed, implemented, and delivered on time. Your mission is to make customer data trusted, accessible, and actionable, generating insights that drive measurable business value. The role requires a balance of strategic product ownership, delivery management, and hands-on coordination across both business and technical teams.

Your responsibilities

• End-to-end delivery : Manage the full lifecycle of Customer Data & Analytics projects across EMEA, from requirements gathering to deployment in production.
• Product ownership : Define and prioritize the roadmap for customer analytics products, ensuring product vision and alignment with business priorities across the Region.
• Customer 360 analytics : Enable a unified customer view by integrating data from multiple touchpoints (digital, CRM, sales, marketing, etc.).
• Data activation : Drive the use of analytics and CDP capabilities enabling actionable insights for segmentation, personalization, and campaign optimization across countries.
• Datapipelines & platforms : Oversee the design and evolution of data ingestion, integration, and governance pipelines, ensuring data flows seamlessly across platforms.
• Technology enablement : Ensure effective adoption and evolution of Customer Data Platforms (CDPs) in alignment with regional and global architectures.
• AI & ML solutions : Partner with data scientists to embed predictive and prescriptive models into customer insights and activation.
• Stakeholder engagement : Work closely with marketing, sales, digital, medical and customer service teams to maximize adoption and business value of insights.
• Agile execution : Manage delivery backlogs, sprints, and releases, ensuring projects are delivered on time, within scope, and with measurable impact.

What You Bring

Core Competencies

Why Join Us

You want to join a Great Place to Work certificate company?

Sitting in Madrid, you will join the EMEA Digital Innovation Hub, having the opportunity to shape how we use customer data to create better experiences and stronger business outcomes. By combining product ownership, analytics, data engineering, and AI, you will lead the way in turning insights into action and driving tangible impact across the region.

At Merz, we foster a culture that embraces innovation, collaboration, and agility—always putting people first. Our international team thrives on going beyond expectations, driven by a shared passion for making a meaningful impact. We believe in empowering individuals, encouraging bold ideas, and creating an environment where everyone feels inspired and motivated to grow. If you're looking to join a company where purpose meets possibility, Merz is the place to be.

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