Digital Trafficker, Ad Ops

Responsibilities * Owns the trafficking and technical set-up of campaigns across IAG Media's digital inventory * Manages campaign set-up from approved media plan to launch, including creative checks, trafficking, tagging, audience/placement configuration, QA, pacing monitoring, troubleshooting and delivery optimisation * Manage campaign trafficking across the relevant channel platforms, including GAM, DV360, Kevel and PAC's OneMedia * Translate approved campaign requirements into technical trafficking set-up * Configure campaigns in the relevant ad-serving, CRM or digital delivery platforms * Validate creative assets against format specs, brand-safety rules and customer-experience guardrails * Set up tags, tracking links, audience segments, placement rules and campaign naming conventions * Run pre-launch QA and ensure campaigns are ready to go live * Monitor campaign pacing, delivery, errors, discrepancies and performance signals * Recommend optimizations to improve delivery, pacing or media mix * Coordinate with Tech & Data and OpCo teams to resolve technical delivery issues * Provide delivery inputs for reporting and post-campaign analysis in coordination with the Account Managers * Maintain trafficking documentation, checklists and operational best practices Requirements * 3+ years in ad operations, digital trafficking, campaign operations or digital media delivery * Hands‑on experience with ad servers, trafficking workflows, QA processes and campaign monitoring * Strong understanding of digital advertising formats, tracking tags, creative specs, pacing and delivery metrics * Experience with different display, video, CRM, web / app, Wi‑Fi portal and IFE digital ad formats * Experience using the main ad‑serving platforms across different channels (onsite, offsite and IFE), including GAM, DV360, Kevel and PAC's OneMedia * Good understanding of campaign KPIs such as impressions, clicks, CTR, completion rate, viewability and delivery accuracy * Strong troubleshooting skills, able to identify root causes of delivery issues or discrepancies * Detail‑oriented and comfortable managing multiple live campaigns simultaneously * Able to work closely with Sales, Account Management, Tech & Data, Ad Products & Innovation and OpCo teams * Experience with Salesforce and campaign management tools, including ad server log files, is desirable * Comfortable working under launch deadlines and escalating risks early Core Competencies Demonstrates expertise in digital campaign trafficking and operations, with a strong focus on ad‑serving platforms such as GAM, DV360, and Kevel. Proficient in managing campaign setups, monitoring performance metrics, and optimizing delivery for enhanced results. Highest‑Signal Resume Keywords * Ad Operations Experience * Campaign Trafficking Management * Digital Advertising Formats Knowledge * Troubleshooting Skills * Performance Monitoring Hard Skills * Campaign Set‑Up * Creative Checks * Tagging * Audience Configuration * Quality Assurance * Delivery Optimization * Tracking Tags * Campaign KPIs * Digital Media Delivery * Pacing Monitoring Soft Skills * Detail‑Oriented * Collaboration * Time Management Industry Keywords * Digital Trafficking * Campaign Operations * Ad Serving * Creative Specs * Delivery Metrics Tools & Technologies * GAM * DV360 * Kevel * PAC's OneMedia * Salesforce * Campaign Management Tools #J-18808-Ljbffr