Senior Analyst – Marketing Effectiveness

Our Marketing Effectiveness department helps advertisers get the best returns on their marketing and promotional spend.

Key Responsibilities

• Create and Deliver accurate and appropriate analytic models using the tools and processes and assisting in ad hoc projects as advised by the Team Leader
• Interpret the analysis to create concise insightful customer communications (presentations documentation etc) being able to create and develop a narrative that is consistent with the data gathered.
• Ensure projects and deadlines are met in line with the clients needs.
• Continually develop marketing effectiveness knowledge and expertise by participating on in- house trainings as well as helping and supporting Analyst and Graduate Analyst with their development.

Skills Knowledge and Expertise

• At least a Bachelors Degree in Economics (with a strong focus on econometrics) or Data Science.
• You will have at least 1-3 years of experience in a similar environment.
• You will have proven hands-on experience in econometrics and Marketing Mix Modelling (MMM).
• Good knowledge of media mix pricing and promotions ideally with a consultancy media agency or media owner
• Excellent attention to detail
• Advanced numerate & analytical skill
• Competent with Excel PowerPoint and Word
• Ideally you have had experience with R Studio any programming skills would be advantageous
• Be able to communicate in a professional environment
• You will be fluent in English (spoken and written).

Benefits

• Flexibility to work from home. Both hybrid and fully remote options available.
• Training and Development Opportunities
• Summer schedule July - Sept
• 6 hour work day on Fridays (9.00 15.00)
• Birthday day off

Required Experience:

Senior IC

Employment Type : Full-Time
Experience: years
Vacancy: 1