Salesforce Marketing Cloud Specialist

Omega CRM is a Merkle & Dentsu company, leader in development of Customer Experience services, with +20 years of experience in the use of Technology applied to Marketing and providing a unique Customer Relationship with mainly focus on Innovation is looking for a Salesforce Marketing Cloud Specialist

Main duties:

• Investigate, create, and recommend innovative marketing automation and martech solutions.

• Conduct analysis on marketing automation and martech solution implementations.

• Assist in high-level architecture design for marketing automation and martech solution implementations by choosing the most suitable platform.

• Implement infrastructure and functional cloud marketing architecture.

• Create policies for activating automated communications that map the customer's journey.

• Perform basic functional and specialized marketing tasks.

• Ensure that automated cloud communication activations are effectively utilized.

• Decide which processes are suitable and necessary to be executed in the cloud for implementing marketing automation solutions.

• Determine the assets and organization of automations that best fit the cloud implementation.

• Provide functional consulting services to ensure that automated communication processes run smoothly.

• Implement automated communications and marketing automation processes to meet customer needs at various touchpoints.

• Implement the latest technological advancements and marketing technology solutions.

• Conduct test trials, diagnose errors, and resolve issues in the use of marketing automation and martech tools.

• Document processes and track system performance metrics.

Experience:

• Proven experience in creating marketing campaigns with Salesforce Marketing Cloud.

• Knowledge with Ampscript is a plus.

• Previous experience in database management, preferably in a similar role.

• Knowledge with the automation software and relevant performance evaluation.

• Experience with CRM platforms (Salesforce).

• Knowledge to manage marketing projects.

• Advanced level of English. Another language is desirable.

WHAT DO WE OFFER

• Permanent contract.

• Flexible Schedule. We make it easy. Balance your professional and personal life.

• Certifications plan. Improve your skills and get the official certificate from our main partners.

• Home Office. You decide and we support you.

• Flexible retribution (public transport ticket, Ticket restaurtant, …).

• Health insurance.

• OMEGA in action. Our commitment to a better society is not just an intention

• Professional development: Evolve, grow and get where you want to go.

About us

Omega CRM, a Merkle Company, is a global digital company specialising in accelerating the Business Experience (BX) of our clients through customer-centric solutions, technology, and data – all enhanced by AI.
Together with Merkle, we form the largest Customer Experience Management (CXM) agency in Spain, and as part of the dentsu group, we offer end-to-end solutions that integrate media, creativity, content, technology, and strategy to deliver real business impact.
With over 23 years of experience, a team of 580+ professionals from 24 nationalities, and 2,500+ certifications, Omega CRM is a recognised leader in the Salesforce ecosystem in Spain.
We operate across key industries including Retail, Healthcare, Pharma, Real Estate, Education, and Non-Profit, delivering omnichannel experiences in Customer Service, eCommerce, Marketing, and Analytics.
Client satisfaction is at our core (rating: 4.9/5), and we’ve been recognised with awards such as Salesforce Partner of the Year FY23 and Most Innovative Project (Iberia).
At Omega CRM, we believe in growth through people – guided by our values: #Talent, #Flexibility, #Commitment, and #Innovation. We grow #Together.