Junior Brand & Communications Specialist

At ING we are looking for a Brand & Communication Specialist

Your role and work environment :

We are looking for a talented and enthusiastic Brand & Communication Specialist to join our Brand Experience Center of Expertise in the Comms Strategy area.

The responsibility of this team is leading and implementing brand & products communication strategies to continue growing and making the brand memorable and irresistible , and our way of working is passionate and honest .

Your key responsibilities :

As a Brand & Communication Specialist you will :

Create and implement marketing and communication strategies.

Create, develop, and execute 360 brand & product campaigns to boost our brand and product’s focus on digital media.

Collaborate in the development and implementation of the brand's content strategy, identifying insights and generating value for clients and non‑clients.

Create customer centric and personalized communications (commercial + operative + content comms).

Identify marketing opportunities.

Define KPIs and analyze results to extract learnings.

Work closely with other marketing areas (own media, paid media…) as well as the rest of