Demand Generation Manager

Embat is one of the fastest growing startups in Europe. Embat was born in 2021 to design the best way for medium and large-sized enterprises to plan their finances and monitor their cash flow in real time. Our mission is to build a product (SaaS) that leverages technology and excellent client experience to empower our clients to make the best business decisions by accessing the best financial information, 100x more efficiently than using Excel files.

We are a fantastic team of 80+ people from different backgrounds and nationalities. Backed by reputable international investors, we are building a global company and a great place to work!

In February 2024, we closed our third investment round worth 15 million euros! This has been led by the renowned international investment fund Creandum , with the invaluable support of our all-time partners Samaipata , 4Founders Capital and VentureFriends .

What are we looking for?

We are looking for a Demand Generation Manager with a strong background in finance, journalism, and SEO, who can take our international content strategy to the next level. This person will lead our multi-country organic growth initiatives, ensuring content consistency, brand positioning, and performance optimization across all channels.

What will you do?

Your main responsibilities will be :

Build and lead our international content strategy focused on high-quality financial and economic topics.

Design and execute multi-market SEO and GEO (Generative Engine Optimization) strategies to increase traffic and visibility.

Define and safeguard our editorial tone of voice across regions, adapting to different audiences without losing Embat’s identity.

Collaborate with Product, Sales, and Marketing to align content with the buyer journey and market needs.

Conduct competitor and audience research to identify opportunities and inform strategy.

Manage a multicultural content team, setting clear goals and ensuring efficient workflows.

Analyze and improve content performance through data-driven decisions.

What are we looking for?

Background in Journalism, Communications or similar.

Experience : 5+ years in financial content creation and SEO strategy, ideally in media, fintech, or SaaS environments.

SEO Expertise : Strong knowledge of on-page SEO, content performance analysis, and international optimization.

Technical Skills : Experience with tools like Semrush, Ahrefs, Google Analytics, Notion, Hubspot. Google Tag Manager is a plus.

Soft Skills : Strategic thinker, strong communicator, team leader, adaptable, and detail-oriented.

Languages : Fluent English is a must. Spanish or German is a plus.

What comes with working at Embat?

We offer a platform that allows you to reach your professional and personal goals :

A competitive salary based on your experience and role responsibility

Hybrid working setup & flexible schedule

Latest technology of your choice to do your impactful work

Private health insurance with Sanitas

Access to salary on demand, restaurant card, transport card, and kindergarten checks through Payflow

Career progression : twice-yearly performance reviews

The opportunity to work closely with our founders, ex-investment bankers from J.P. Morgan

Fun and meaningful team building activities

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