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Senior Paid Marketing Manager

Senior Paid Marketing Manager

Sui FoundationMadrid, Comunidad de Madrid, España
Hace más de 30 días
Descripción del trabajo

Join to apply for the Senior Integrated Marketing Manager role at Sui Foundation.

The Sui Foundation exists to support the development, growth, and adoption of the Sui network. Sui is the first permissionless Layer 1 blockchain designed from the ground up to enable creators and developers to build unique Web3 experiences, from gaming to finance.

Our goal is to onboard the next billion users to Web3 by supporting the advancement and global adoption of the Sui blockchain.

We’re looking for a highly strategic, organized, and results-focused Senior Integrated Marketing Manager to join our global marketing team. This role is ideal for a proactive self-starter who thrives in fast-paced environments and excels at orchestrating multi-channel campaigns—from organic social and content to paid acquisition and earned media—to drive product and developer adoption and community engagement.

You’ll partner closely with Product, DevRel, Partnerships, Events, Design, external agencies, and other cross-functional teams to lead launches and campaigns to achieve marketing and business objectives.

  • Lead the development and execution of integrated marketing and go-to-market plans for major launches and campaigns, including defining target segments, messaging, channel mix, timelines, and success metrics.
  • Create detailed project trackers for each campaign or launch, monitor milestones, manage dependencies, and ensure on-time delivery across cross-functional teams (i.e., product, design, content, DevRel).
  • Ensure consistent objectives and messaging across marketing channels, including owned (website, email, blog), earned (PR, influencer outreach), paid (digital ads, sponsorships), and shared (social media, partnerships).
  • Maintain the weekly content and launch calendar for press releases, partner and product announcements, campaign and event launches, ongoing promotions, and evergreen content.
  • Partner with the content marketing team to ideate on content types and formats, and help oversee the production of brand and campaign assets (blogs, whitepapers, videos, graphics, email sequences), ensuring brand consistency and messaging across all channels.
  • Own strategy and execution for Sui’s organic social channels (Twitter, LinkedIn, YouTube, Discord announcements, etc.), including content calendar creation, post scheduling, and community engagement. Monitor social analytics, iterate on post frequency and format, and optimize social strategy and execution to align with goals.
  • Support the planning and management of marketing events, including all promotional and amplification efforts.
  • Collaborate with cross-functional teams to understand their goals, align marketing efforts with their needs, and provide the resources and support necessary for their success.

Qualifications :

  • 7+ years of integrated marketing or similar experience with ownership of large, multi-channel product and campaign launches.
  • Proven success managing organic social channels to grow followership and drive engagement.
  • Exceptional project management skills with a track record of coordinating complex launches involving many stakeholders and cross-functional teams.
  • Strong written and verbal communication skills, able to translate concepts into concise messaging following brand guidelines and narratives.
  • Deep understanding of owned, earned, paid, and shared marketing channels and how to leverage each across awareness, consideration, and conversion stages.
  • Data-driven mindset : experience setting objectives and KPIs, analyzing performance, and iterating efforts based on insights.
  • Ability to collaborate effectively with cross-functional teams to co-create content and align on launch strategies and execution.
  • Self-starter who thrives in a fast-paced, remote environment and can influence stakeholders without direct authority.
  • Bonus :

  • Familiarity with blockchain fundamentals and developer and builder audiences.
  • Employment type : Full-time

    Job function : Marketing and Sales

    This job is active and accepting applications.

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    Senior Marketing Manager • Madrid, Comunidad de Madrid, España