Product Manager NGS - Biotechnology

Werfen is a growing, family-owned, innovative company founded in 1966 in Barcelona, Spain. We are a worldwide leader in specialized diagnostics in the areas of Hemostasis, Acute Care Diagnostics, Transfusion, Autoimmunity, and Transplant. Through our Original Equipment Manufacturing (OEM) business line, we research, develop, and manufacture customized assays and biomaterials. We operate directly in 30 countries, and in more than 100 territories through distributors. Our Headquarters and Technology Centers are located in the US and Europe, and our workforce is more than 7,000 strong employees.

Overview

The Product Manager must leverage scientific and practical NGS expertise to ensure the achievement of the objectives set for the Business Unit. It is fundamental to collaborate with cross-functional teams to position solutions, expand the market share of our NGS solutions, shape strategy, navigate regulatory landscapes, and drive product success.

Responsibilities

• Prepare the launch of new products : market research, positioning, competition, publications, and value proposition.
• Maintain constant contact with represented companies, communicating forecasts, technical issues, incidents, and product information. Hold regular follow-up meetings and attend Distributor’s trainings.
• Stay updated on the market needs and the competitor’s analysis.
• Provide the commercial network with the necessary arguments to counter objections from competitors and customers based on the value-selling method adequately.
• Prepare the necessary marketing material : brochures, catalogs, and presentations.
• Prepare product information necessary for each case, such as product registrations, technical data sheets, safety files, inserts, and anything else mandatory.
• Prepare and participate in Workshops, Congresses, Scientific Sessions, and other events.
• Encourage the evaluation of products to generate scientific articles.
• Participate in the preparation of the tenders, writing the technical part, in collaboration with the Sales Application Specialist and tenders department.
• Keep all the data in the computer system (SAP) up to date to guarantee the reliability of the ZGP.

Qualifications

Skills & Capabilities

If you are interested in constantly learning and being challenged on a daily basis, we encourage you to submit your resume or CV.

Werfen appreciates and values diversity. We are an Equal Opportunity / Affirmative Action Employer M / F / D / V.

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