Talent.com
Esta oferta de trabajo no está disponible en tu país.
Product Marketing Manager

Product Marketing Manager

Legit.HealthSpain
Hace 3 días
Descripción del trabajo

About us 🩺

Legit.Health deploys computer vision and artificial intelligence technology to enable lifesaving diagnosis and therapies for visible diseases. Our goal is to enable universal access to high-quality diagnosis and follow-up of pathologies and to offer affordable health assistance to everyone everywhere.

Things you should know before following and signing up for the position :

We are a startup, it is important that you are knowledgeable about how startups operate and know that at this stage there are more unknowns than certainties. There are many things to discover and define yet, so you will be part of that definition, therefore you will have many functions helping the management.

At Legit.Health we have a friendly open collaborative culture and a united team vision. We love entrepreneurial / risk taking / high ambition mindsets. Our work is rewarding and we help each other win by creating a supportive and collaborative environment for one another. Take a look at our opening below and send us your application - we look forward to hearing from you!

Job description 🧑‍💻

We are seeking a highly motivated Product Marketing Manager to join our team and play a pivotal role in shaping our marketing and product strategy. This position will focus on creating clear and compelling messaging, planning impactful feature launches, and producing high-quality content to engage and educate our audience. As part of your role, you will also work closely with the Business Development team, Product, and Management teams to align marketing efforts with overall business goals.

What you need to achieve 💪🏻

  • Develop compelling messaging : Clearly articulate the unique value propositions of our MedTech SaaS product, ensuring consistent and impactful communication across all channels.
  • Plan and execute feature launches : Strategize and implement comprehensive plans for launching new features to attract clients and enhance value for existing users.
  • Create educational and promotional content : Develop high-quality materials, such as whitepapers, case studies, blog posts, presentations, and sales collateral tailored to different audiences.
  • Collaborate on scientific content review : Work with the Product team to review and align scientific materials with marketing objectives, ensuring accurate and effective communication to healthcare professionals and partners.
  • Support Business Development : Provide training, tools, and resources to the team to ensure they effectively communicate the product's benefits and features to potential customers.
  • Conduct market research : Analyze trends, gather customer insights, and identify opportunities to refine product positioning and strategy.
  • Drive media relations : Manage press releases and foster relationships with media outlets, positioning Legit.Health as a thought leader in digital health.
  • Optimize online presence : Oversee website content, SEO, and digital campaigns to maximize reach and engagement, leveraging tools like HubSpot and WordPress.
  • Engage with audiences on social media : Build relationships with key stakeholders and customers through LinkedIn and other platforms, sharing relevant and engaging content.
  • Support congresses and events : Plan and participate in trade shows, conferences, and sponsorships to enhance brand visibility and generate leads.
  • Track and refine marketing performance : Monitor KPIs such as lead conversion rates, engagement metrics, and campaign effectiveness to drive continuous improvement.
  • Collaborate cross-functionally : Align marketing initiatives with Business Development, Product, and Customer Success teams to support overall business growth.
  • Manage budgets : Develop and oversee the marketing budget, ensuring efficient resource allocation and measurable ROI.

Must have 🔍

  • Bachelor’s degree in Marketing, Communications, or a related field.
  • Minimum of 4-5 years in Product Marketing, Technical Marketing, or similar roles.
  • Experience in regulated industries such as healthcare, technology, or SaaS.
  • Proven ability to develop and execute successful product marketing strategies and campaigns.
  • Proven track record in creating technical and strategic content.
  • Proficiency in campaign analytics and optimization tools (e.g., Google Analytics, HubSpot).
  • Strong written and verbal communication skills with the ability to create engaging content for diverse audiences.
  • Experience with organizing and participating in industry events and congresses.
  • Analytical mindset with a data-driven approach to decision-making.
  • Strong understanding of social media platforms, particularly LinkedIn, and experience managing customer relationships through these channels.
  • Analytical mindset with the ability to interpret data and metrics to drive marketing strategies.
  • Advanced studies in strategy or technology fields are a plus.

    • Important  🙌🏼

  • Able to work autonomously, with discipline and with high motivation and energy
  • Proactive, willing to learn, have an impact and grow in the company
  • Team player capable of adapting to changes in a fast-paced environment

    • What do we offer ☺️🏝️

  • Full-remote position. We are a team of committed professionals, so you choose where you work from and also means that all processes need to be thought of as if we had no office and everyone is working remotely. No one will feel like an outsider, since all conversation will need to happen on slack or hangouts.
  • Working in a fast growing Start-up environment within an international context
  • Flexible compensation (Cobee) : daycare and restaurant
  • Flexible vacation policy : 23 working days per year + 2 additional days granted by the company (your anniversary and December 7th) + 2 days for company closure per labor agreement (December 24th and 31st)
  • Flexible working hours
  • Part time contract
  • Starting day : as soon as possible.
  • Competitive salary according to your experience

    • Languages 🌍

  • High Spanish and English proficiency (writing and speaking).
  • Additional European languages are a plus
  • Additional languages are welcome.

    • In compliance with the provisions of the data protection regulations, we inform you that the personal data you have provided with your resume will be processed in a mixed manner (automated or not) by AI Labs Group, S.L., with NIF B95988127 and address in Gran Vía, 1, BAT Tower, Bilbao (Bizkaia), 48001 (hereinafter, Legit.Health).

    The purpose of this data processing is the management of Legit.Health's personnel selection processes and is based on your prior consent. Your data will be kept for one year, after which we will proceed to cancel it. You are also informed that no automated decisions will be made.

    Your data will not be transferred to third parties. At any time you can exercise your rights of access, rectification, deletion, portability, limitation, or opposition, by writing to the email [email protected]. We also inform you that you can go to the Control Authority to assert your data protection rights.

    Sincerely, Legit.Health team.