Social Media Content Creator (remote)

Content Development Strategist (Growth Marketing Team) Marketing location_on Spain

We are Semrush, a global Tech company developing our own product – a platform for digital marketers.

Are you ready to be a part of it? We’re hiring for a Content Development Strategist in our Growth Marketing Team.

Own and supervise content brief creation : Oversee the development of content briefs for the Semrush blog (and other pages on the Semrush site), ensuring each brief aligns with our content strategy, matches our brand’s voice, and addresses search intent to drive relevant organic search traffic. Conduct deep research on industry trends, competitor content, and user search intent.

You’ll enforce alignment with Google’s helpful content guidelines, ensuring our pieces stand out from the crowd. You may also conduct original research or other originality initiatives to elevate our content.

Research and align content with ICPs : Ensure our content strategy is aligned with the needs, challenges, and interests of our ideal customer profiles (ICPs). This includes researching audience pain points, identifying content gaps, and refining our briefs to better serve our target users.

Collaborate with SEO and content teams : Coordinate with multiple stakeholders to ensure that both SEO needs and creative standards are met.

Content editing and quality assurance : Review and edit content drafts to identify structural improvements, SEO opportunities, and areas to add unique insights. Proactively spot ways to improve our SEO and content approach—whether capturing incremental traffic or creating new content processes that reduce costs and enhance quality.

Use AI tools where possible to speed up research, enhance quality, or support writers and editors. Stay curious about new technologies, trends, and best practices in content marketing and SEO.

At least three years of experience in a hands-on SEO and / or content development or strategy role. Ideally, you’ve worked in SaaS and understand how to create and optimize content for a B2B audience. Deep SEO knowledge : Stay updated with major SEO updates, trends, and best practices. Hands-on technical SEO experience is a plus.

Passion for original, insightful content : Love reading and creating content that goes beyond “good enough.” Incorporate data, expert quotes, and original perspectives to give each piece an edge.

Experience creating detailed content briefs or outlines for writers. Comfortable with data and translating insights into recommendations. Familiarity with Semrush or other SEO tools is highly preferred.

Ability to innovate, identify gaps, and propose new ideas to make content more compelling.

Effective in English, both written and verbal.

Pride in quality work and respecting timelines.

Comfortable experimenting with AI tools to improve processes and content quality.

You have experience in editing or proofreading (not mandatory).

You have a network of content creators.

You have additional marketing experience (CRO, PPC, SMM).

Meals, snacks, and drinks at the office

Training, courses, conferences

A little more about our company

Semrush is a leading SaaS platform for online visibility management, enabling businesses worldwide to optimize search engine marketing, content, social media, and competitive research campaigns with measurable results.

Founded 16 years ago, we have received numerous awards, including G2 Top 100 Software, Search Awards, and Great Place to Work. Over 10 million users globally and more than 1,700 employees contribute to our ongoing growth and innovation.