Aftersales Director

Job Title : Aftersales Director – Spain

Location : Madrid, Spain

Reporting to : Managing Director

Industry : Automotive (Dealership Group)

Company Overview

Our client is a global leading automotive dealership group , representing some of the most prestigious automotive brands worldwide. With a strong presence across Europe, the company is renowned for delivering premium customer experiences, driving digital transformation, and setting new standards in service excellence and sustainable mobility.

Position Overview

The Aftersales Director – Spain will lead the company’s national aftersales operations, ensuring exceptional service quality, operational efficiency, and customer satisfaction across all dealerships. This role plays a pivotal part in strengthening brand reputation, optimizing profitability, and driving customer retention.

The ideal candidate will have a proven track record in aftersales management within a leading automotive OEM or dealer network , with deep expertise in service operations, parts, and customer experience leadership.

Key Responsibilities

Develop and execute the aftersales strategy across Spain in line with the company’s business objectives and brand standards.

Oversee service, parts, and body shop operations across all dealership locations to ensure consistent performance and customer satisfaction.

Drive operational excellence, workshop productivity, and service process optimization.

Lead initiatives to enhance customer experience and retention through superior service delivery.

Partner with OEMs to ensure compliance with brand aftersales programs, warranty policies, and quality standards.

Analyze performance metrics (CSI, profitability, service volume, retention rates) and implement improvement actions.

Manage parts supply chain efficiency, inventory control, and parts sales targets.

Lead and develop aftersales management teams to build a high-performance culture focused on results and continuous improvement.

Collaborate closely with Sales, Marketing, and Finance to ensure integrated customer lifecycle management.

Drive digitalization and innovation initiatives to modernize service operations and customer engagement.

Qualifications

Bachelor’s or Master’s degree in Automotive Engineering, Business Administration, or related field.

10+ years of leadership experience in aftersales or service operations within the automotive industry , ideally at a major OEM or large dealership group.

Strong knowledge of aftersales processes, KPIs, and OEM network management.

Proven experience in driving operational performance and customer satisfaction.

Excellent leadership, communication, and stakeholder management skills.

Fluent in Spanish and English ; additional European languages are an advantage.

Analytical, results-oriented, and committed to service excellence and continuous improvement.