Traffic Team Lead

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Descripción

Drinks&Co is Europe’s leading online wine and distillates retailer. A wholly-owned subsidiary of the Pernod Ricard group, the world’s number two in the wine and distillates sector, Drinks&Co was created through the merger of Uvinum, Europe’s largest wine and spirits marketplace, and Bodeboca , the leading online wine sales website in Spain, with a clear common goal : build the new retail of wine & spirits worldwide. Do you think you can help us?

As our Traffic Team Lead, your key responsibilities will be :

• Define the traffic acquisition strategy as well as the distribution of budgets for each of the markets.
• Manage and optimize paid acquisition campaigns with a strong objective focus : SEA, Social, Video, Affiliation, Remarketing.
• Define an A / B testing roadmap for the different acquisition channels to improve performance.
• Participate in projects to develop each marketing channel (creatives, tracking, landing pages, product flows, A / B testing), monitor market trends and competition.
• Collaborate with the IT department to prioritize and coordinate technical improvements for proper tracking and campaign performance.

Full-time contract, with an option to work from home 3 days per week.

What do we offer you?

Requisitos

Preferred Experience :

Experience : 4 years

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