Social network you want to login / join with :
Paid Media Specialist (Agency Experience)
- Please attach your ENGLISH resume to be considered
- Proficiency / Bilingual in English is a MUST
Bucksense seeks a highly passionate, curious, and driven team player ready to ignite ideas, push boundaries, and drive innovation! Our team and agency are growing, and we are looking for a Paid Media Specialist to join our team!
RESPONSIBILITIES
Own the digital marketing budget and use it to create, develop, and manage acquisition worldwide campaigns, achieving CPL, ROI, and lead volume goalsBe responsible for the supervision of the channel's digital marketing budget, supervising, and tracking its performance (KPIs, ROI)Define and develop a full-funnel demand generation and acquisition marketing strategyWhen creating new campaigns : Identify market opportunities through data analysis, develop the creative process, carry out A / B tests , implement, track the performance, and iterate the processManage paid acquisition campaigns across multiple platforms including Facebook (at least 2 years), Twitter, Google Ads (at least 3 years), Instagram (at least 2 years), LinkedIn, BingContinually evaluate assumptions and data around critical metrics like cost-per-lead and conversion rate vs. performance and highlight any swingsQUALIFICATIONS
BS / MS degree in marketing, communications, or a related field3-5 years of experience in a marketing role, working for a marketing agency will be a PLUS , with a focus on online advertising or lead generation and being responsible for the digital marketing budgetDeep knowledge of paid acquisition channelsHighly creative with experience in identifying target audiencesProficiency in English is a MUSTSolid understanding of the majority of the following : Facebook Business Manager, Facebook Ads Manager, Google Analytics, Google ADS, Twitter Ads, YouTube, Instagram adsDesired skills : Google Tag Manager, Data Studio, Zoho AnalyticsMUST HAVE :
Practical Hands-on ( updated with latest industry trends) on Google ads / Meta campaigns.Able to do the entire process from campaign planning to optimizationSolid understanding of tracking conceptDeep knowledge of all the metrics and dimensionsData analysis and data analytics ( GA4)Solid understanding of trackingExpertise using data visualization tools like Looker StudioProficiency / Bilingual in English is a MUSTWHAT DO WE OFFER?
Remote working with the option of working from the office on the days you needWork with international clients and colleaguesCareer growth in a constant learning environment#J-18808-Ljbffr