Growth Marketing Manager at Succeed

About Succeed

Succeed by Immerse Education is a fast-growing digital platform helping ambitious students explore real-world opportunities, build skills, and prepare confidently for what comes next. With over 20,000 active users worldwide and strong traction through schools, competitions, and partnerships, we're building the go-to ecosystem for high school student success.

As part of the Immerse Education group, we combine a decade of educational expertise with a startup mindset to build products that are practical, ambitious, and globally scalable.

The Role

We’re looking for a data-driven, hands-on Growth Marketing Manager to take full ownership of our student (and school) acquisition and retention funnel. You’ll be responsible for driving qualified traffic, increasing sign-ups, and building high-converting email journeys that keep students coming back.

You’ll work directly with :

The Founder (Product Owner) to align messaging and growth strategy

Our Partnerships Manager to support school-focused marketing

Our Lead Product Designer to turn insights into polished creative

And a new Full Stack Developer to help implement and test ideas quickly

What You’ll Do Traffic & Acquisition

Own and optimise key landing pages for Succeed’s core offerings

Plan and manage SEO strategy around competitions, student success content, and resources

Build and test lead magnets (e.g. downloadable guides, templates) to grow the email list

Lifecycle & Email Marketing

Build segmented email flows for students, parents, and teachers

Improve onboarding and re-engagement sequences using HubSpot or similar tools

Create regular campaign touchpoints (e.g. competition countdowns, featured content)

Experimentation & Analytics

Design and run weekly growth experiments (e.g. referral campaigns, incentives, resource unlocks)

Track key funnel metrics and report learnings clearly to the team

Use tools like GA4, Hotjar, and PostHog to inform design and messaging improvements

Collaboration & Execution

Work closely with product and tech teams to launch new growth features

Coordinate freelance content creators or writers when needed

Manage your projects and sprints via Asana, with clear communication and updates

What We’re Looking For

Proven experience in growth, digital marketing, or performance roles , ideally in B2C, EdTech, or Gen Z-focused products

Strong command of email marketing , SEO , and funnel optimisation

Comfortable using generative AI tools (e.g. ChatGPT, Claude) to speed up content creation, ideation, and campaign execution

Proficient with analytics platforms like Google Analytics 4, Hotjar, or PostHog for performance tracking and UX insight

Experience managing tasks and workflows in Asana (or a similar project management tool)

Comfortable with basic HTML / CSS , editing within CMS platforms, and making quick updates to landing pages or web copy

Clear, concise communicator — especially when writing copy for students, parents, or school-facing materials

What We Offer

A high-impact role with real ownership and autonomy

Remote-first, globally-minded culture with collaborators in London, Barcelona, and beyond

Freedom to test, ship, and learn fast without excessive process or delay

The chance to help shape a purpose-driven platform that supports thousands of students

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