Digital Marketing Strategist

Marketing Coordinator

We are seeking a proactive and creative Marketing & Communications Coordinator to contribute to our international growth and brand recognition.

Job Summary :

This is an exciting opportunity for a highly organized individual with excellent written and verbal communication skills in English to join our team. As the Marketing & Communications Coordinator, you will play a pivotal role in shaping and executing our digital marketing strategy, managing internal and external communications, and coordinating our presence at prominent industry events.

Key Responsibilities :

• Manage and regularly update our website, optimizing for user experience and SEO.
• Oversight of content creation and scheduling across social media (LinkedIn, Twitter, YouTube) and digital channels.
• Development of engaging digital content, including articles, newsletters, case studies, and technical posts.
• Monitoring and analysis of digital metrics using tools like Google Analytics and reporting insights to management.
• Coordination of internal communications (newsletters, company updates) fostering a positive brand culture.
• Drafting and distribution of external communications, press releases, and announcements.
• Maintenance of consistent branding across all company materials and platforms.
• Planning, organization, and support of Ommatidia LiDAR's participation in international trade fairs, exhibitions, conferences, and webinars.
• Coordination of event logistics, liaison with event organizers, booth designers, and suppliers.
• Preparation of promotional materials and demonstrations aligned with the company strategy.
• Follow-up on event leads, assisting sales teams with CRM updates and outreach campaigns.
• Creation and update of promotional materials (brochures, technical sheets, presentations, and videos).
• Maintenance of an organized marketing asset library accessible to internal stakeholders.
• Assistance in generating targeted digital marketing campaigns and managing leads in coordination with the sales team.
• Engagement with relevant online communities, forums, and professional networks to enhance brand visibility.

Requirements :

What We Offer :

A competitive salary and benefits package, opportunities for career growth and development, and the chance to work with a dynamic and innovative team in the field of advanced laser radar systems and multi-channel laser Doppler vibrometry.