Head of Marketing- Creative Media Production

TransPerfect is seeking a Vertical Marketing Manager to support and help shape the marketing strategy for our Media & Entertainment business, which includes services like dubbing, subtitling, VFX, accessibility, AI-driven localization, metadata enrichment, and production workflow automation.

You’ll be responsible for running marketing initiatives that build awareness, generate demand, and support sales growth—while working closely with cross-functional teams across sales, product, and creative.

You'll have access to team members within the media group, as well as central performance, web, design, sales support, and events internal agencies.

Help define and evolve go-to-market plans for media services, including messaging, positioning, target audiences, and market differentiation

Collaborate with internal stakeholders to translate business goals into actionable marketing strategies

Manage marketing calendars, budgets, timelines, and vendor relationships

Campaigns & Content Execution

Lead the planning and rollout of integrated campaigns across email, SEO / SEM, paid media (Meta, LinkedIn, TikTok, Google Ads), and social

Delegate and, often, execute, the writing and optimization of marketing content including emails, landing pages, pitch decks, case studies, blog posts, and social copy

Lead Generation & Performance

Collaborate with performance marketing and sales to support lead generation, nurturing, and pipeline growth

Monitor campaign KPIs and conversion performance, and recommend optimization strategies

Stay informed on industry trends and competitor activity to inform campaign planning

Coordinate with the broader marketing team to ensure consistency and amplify key launches, wins, and announcements

Support participation in key events, partnerships, or sponsorships relevant to the media industry

Brand & Storytelling

Ensure messaging reflects a cohesive brand voice and resonates with media professionals (e.g., 5+ years of experience in marketing, ideally in media, entertainment, post-production, or localization

Familiarity with media workflows (dubbing, VFX, subtitling, etc.) Experience running marketing campaigns across digital channels with measurable impact on leads or pipeline

Strong writing, editing, and content development skills

Comfort managing timelines, budgets, and external vendors or partners

Data-driven mindset with the ability to report on and optimize marketing performance

Bonus : Design or front-end experience (e.g., Canva, Adobe Creative Suite, WordPress, Webflow)

Ownership of marketing for one of TransPerfect’s most dynamic and creative business units

A collaborative team with support from performance marketers, designers, and sales partners

The chance to shape how major media brands localize, scale, and deliver their content globally

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