Global Media Measurement Specialist

Description

Havas is one of the world’s largest global communications groups, operating in over 100 countries. The Group is made up of two major divisions : Havas Creative Group and Havas Media Group.

We have a multi-disciplinary offering, united under one leadership, all in one building : advertising, media, data, technology, digital, social, mobile, CRM, UX, sports and entertainment, public relations, corporate communications, healthcare, design, research, employer branding and recruitment. Havas is the only truly integrated marketing and communications company in the UK.

Our mission is to unite brands and people through meaningful connections, driving business success. We are the fastest growing of the global networks and have a challenger brand mentality. We share one common purpose : to bring media and creative closer together for the benefit of our clients.

Havas Media Global is a dedicated team supporting global clients across strategy, insight, media, creative and digital. The culture of our group is best described as dynamic, entrepreneurial, and collaborative.

We are solely immersed in global assignments and have the experience and understanding to fulfil the needs and challenges of global clients. We believe in modelling team structures after those of our clients and are set up to meet the unique requirements of each, from centralised one-hub market management to more coordinated or decentralised needs, adding value by leveraging central and local media expertise and the totality of our clients’ media investments.

Job Summary

The Global Measurement team is looking for a candidate for the position of Global Media Measurement Specialist. Their knowledge of online and offline media, combined with strong technical and analytical skills, will shape the core of their responsibilities.

The Global Media Measurement Specialistwill play a pivotal role in ensuring the technical feasibility of product enhancements and new developments for Reporting and Measurement tools and projects. This role will serve as a key liaison between the Product Owner and IT teams, bridging strategic product vision and technical implementation. It requires a solid understanding of campaign reporting, naming conventions, data integration, and measurement frameworks across platforms.

• S / He will work with the Global Product Owner and Global IT on the business and technical definition of Reporting and Measurement tools and projects.
• S / He will support the Product team to align business requirements with functional and technical specifications and architecture.
• S / He provides media data expertise and works closely with the Product Owner and other Havas technical teams to ensure data consistency and scalability.
• S / He contributes to the continuous improvement of working practices, data quality, reporting tooling, and agile development processes.

Mission & Responsibilities

Technical Feasibility Analysis :

Media Expertise in Measurement & Reporting :

Data Architecture & Governance :

Experience :

Google Marketing Platform (Google Ads, CM360, DV360, SA360).

Social Platforms (Meta Ads, Business Manager, Sprinklr, Paragone, TikTok, Twitter, Snapchat).

Other DSPs (Xandr, Adobe Advertising Cloud, Teads, The Trade Desk, Sizmek).

Verification Tools (DoubleVerify, IAS).

LI-CO1

Contract Type : Permanent

Here at Havas across the group we pride ourselves on being committed to offering equal opportunities to all potential employees and have zero tolerance for discrimination. We are an equal opportunity employer and welcome applicants irrespective of age, sex, race, ethnicity, disability and other factors that have no bearing on an individual’s ability to perform their job.