Media Manager

About the job

Havaianas is bringing joy to your feet since 1962, was born and raised in Brazil, to spread to the world the spontaneous Brazilian lifeway. Havaianas opened its EMEIA headquarters in Madrid (Spain), and achieved immediate success in the fashion and apparel industry. Today, with 7 offices in Europe and point of sales in more than 20 European countries, Havaianas came to offer innovative and high quality products, through color, joy and a comfortable and sophisticated lifestyle.

Purpose of the Role :

As the iconic flip-flop brand continues to grow, your mission will be to ensure our campaigns deliver maximum impact across Social Media, Amazon, and Zalando — connecting audiences with the spirit of summer all year round.

Responsibilities :

Manage digital media campaigns across Meta and TikTok with a mix of brand and performance KPIs (reach, frequency, traffic, ROAS)

Oversee e-retailer media investments on Amazon Ads and Zalando ZMS , in sync with our B2B sales teams' targets

Coordinate day-to-day operations with media agencies (brand, performance, Amazon, Zalando)

Act as the bridge between media, sales, content, and e-commerce , ensuring seamless execution

Lead weekly meetings with Amazon, Zalando, global media teams, and e-commerce partners

Ensure the delivery of creative assets , campaign naming conventions, and tracking setup (Google Analytics)

Prepare and present weekly and monthly campaign reports with insights and recommendations

Collaborate with global HQ to align on yearly planning, audience strategies, and reporting standards

Requirements :

3–5 years experience in digital media buying, planning or coordination

Strong hands-on knowledge of Meta Ads Manager and TikTok Ads

Experience with Amazon Ads and / or Zalando ZMS is a big plus

Strong analytical skills : able to connect media KPIs to business impact

Excellent project and stakeholder management across multiple teams

Native-level English (written & spoken) is a must

A natural team player who thrives in fast-paced, cross-functional environments

Genuine passion for fashion, e-commerce, and consumer behavior