CRM Automation Specialist
Department : Marketing
Employment Type : Full Time
Location : Barcelona
Reporting To : Neus Giménez
Compensation : €2,500 - €3,000 / month
Description
Are you passionate about CRM, data-driven marketing, and automation? Then come join us and be a part of the world’s leading company in air passenger rights, improving the experience of travelers worldwide!
As a CRM Automation Specialist , you’ll be at the heart of our CRM operations, working closely with the Head of CRM and cross-functional teams. Your mission? To ensure seamless CRM performance, optimize audience segmentation, and craft high-impact automated workflows.
What you’ll do :
- Manage CRM databases, define audiences in the platform, or import them from external databases.
- Create and manage workflow rules, data validation, and approval processes for different marketing campaigns.
- Work with different stakeholders to ensure the successful delivery of our CRM marketing campaigns. brief creation, content & translation requests, quality assurance, and campaign execution. (e.g., increasing claims and subscriptions, promoting seasonal campaigns, upselling activities, etc.).
- Review and fix campaign issues.
- Track campaign performance : Monitor campaign metrics such as open rates, click-through rates, conversion rates, ROI, etc.
Ideally, you’ll bring with you :
Disclaimer : We understand that you may not tick every box. But if you are excited about the idea of joining AirHelp, we'd love to hear from you anyway).
Proven experience in working with email marketing and messaging automation tools. (Bloomreach, Iterable, HubSpot, SFMC or similar)Demonstrable CRM experience on AB testing, segmentation and targeting, campaign management, and campaign analysis.Insights Generation : Ability to analyze customer behavior and feedback to refine future campaigns.Understanding of CRM KPIs data, databases and GDPR.Knowledge of SQL and HTML.Well-organized with the ability to juggle multiple priorities at once.Excellent stakeholder management and communication skills.Fluency in English.Perks and benefits :
Private healthcare.Flexible benefits : gym membership, personal education, childcare, public transportation, or leisure travel subsidy.Annual travel allowance.Work from anywhere for up to 2 weeks / year.Language classes.Personalized progression plan.Internal training programs and knowledge-sharing events.Unlimited, free use of AirHelp’s services.Office commute and lunch subsidy.Access to mindfulness and well-being platform (Mindgram).Team days and Parties.J-18808-Ljbffr