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Trade Marketing Manager, Madrid

Trade Marketing Manager, Madrid

LEGOMadrid, Madrid, Spain
Hace 8 días
Descripción del trabajo

Job Description

We are looking for a hardworking and omnichannel retailer focused Trade Marketeer covering the France-Iberia (FRIB) region based in our Madrid office. This will be to lead and support the delivery of retail marketing strategies and campaigns in a robust commercial business unit with a wonderful brand.

Bring your energy ability to learn and a proactive mind-set where you leave no stone un-turned to anticipate change in a fast-paced commercial environment.

In return we will encourage personal development in a function committed to supporting business growth and to put outstanding toys into the hands of happy children.

Please apply with an English CV.

  • No relocation assistance is offered for this position

Core Responsibilities

  • Proactively lead the strategic plans and initiatives with budget ownership within FRIB Trade Marketing for owned drive period campaign to achieve maximum brand and commercial impact.
  • Partner with Sales and Marketing teams as well as retail partners with a collaborative approach to deliver exceptional campaigns that deliver sustainable return of investment.
  • Own the new retail platform strategy at the business unit level to ensure a strong execution plan and future roadmap aligned to regional (Western Europe) marketing strategy.
  • Leverage retailer and shopper and consumer insights translating findings into action tracking and evaluating results and adapting processes and materials accordingly.
  • Represent the Trade Marketing team by contributing to the integrated commercial plan as part of FRIB ICP process.
  • Lead and drive non standardized materials for displays promotional areas and endcaps if needed.
  • Be curious and focused on identifying and implementing marketing innovations and effective solutions into the omnichannel space with a test and learn approach evaluating results via insight gained.

    • Play your part in our team succeeding!

    The LEGO Marketing Team brings one of the worlds most iconic brands and its products for consumers and shoppers to life. Our Marketing team monitor audience insights taking decisions rooted in data to develop and implement effective marketing plans with 360 campaigns including traditional and digital media events and instore execution ensuring strong media presence. Trade Marketing has the responsibility to improve the shopper experience with the LEGO brand being at our core for Online LEGO Certified Stores Toy Specialists Grocery and Department Stores which defines develops and executes the strategy of activation of our whole franchise portfolio into the distribution channels engagement.

    Do you have what it takes

  • Direct commercial results-driven experience in a trade marketing role working into retail (B2B exposure is essential).
  • In-depth understanding of the omnichannel retail landscape in France-Iberia and the strategic impact of all trade marketing activities and an ability to lead multiple campaigns.
  • Experience in planning and implementing trade marketing campaigns (both offline and online) for third party retailers.
  • Detailed analytical and budget responsibility experience is essential.
  • Proven record of success ideally in a high impact consumer goods company
  • A collaborative approach to working with a wide range of partners and agencies a team focused individual.
  • Fluency in Spanish is essential as is a proficiency in English both written and spoken
  • Our hybrid working model is 3 days in the office 2 days from home

    • Join the global LEGO family!

    Whats in it for you Here are some of what to expect :

  • Family Care Leave We offer enhanced paid leave options for those important times.
  • Insurances All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
  • Wellness We want you to be your best self so youll have access to the Headspace App and lots of wellbeing initiatives and programmes run by local teams where you are based
  • Colleague Discount We know youll love to build so from day 1 you will qualify for our generous colleague discount.
  • Bonus We do our best work to succeed together. When goals are reached youll be rewarded through our global bonus scheme.
  • Your workplace Our offices will be your primary workplace with flexibility to work from home during your working week. Your People Leader will discuss the principles of our hybrid work model role eligibility and frequency with you.

    • Children are our role models. Their curiosity creativity and imagination inspire everything we do. We strive to create a diverse dynamic and inclusive culture of play at the LEGO Group where everyone feels safe valued and they belong.

    The LEGO Group is proud to be an equal opportunity employer. We are committed to equal employment opportunity and equal pay regardless of e.g. race colour religion sex national origin sexual orientation disability or gender identity.

    The LEGO Group is fully committed to Childrens Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening as a condition of the offer.

    Thank you for sharing our global commitment to Childrens Rights.

    Build your career brick by brick at the LEGO Group.

    Applications are reviewed on an ongoing basis. However please note we do amend or withdraw our jobs and reserve the right to do so at any time including prior to any advertised closing date. So if youre interested in this role we encourage you to apply as soon as possible.

    Whats in it for you

    Here is what you can expect :

    Family Care Leave - We offer enhanced paid leave options for those important times.

    Insurances All colleagues are covered by our life and disability insurance which provides protection and peace of mind.

    Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.

    Colleague Discount We know youll love to build so from day 1 you will qualify for our generous colleague discount.

    Bonus - We do our best work to succeed together. When goals are reached and if eligible youll be rewarded through our bonus scheme.

    Workplace - When you join the team youll be assigned a primary workplace location i.e. one of our Offices stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.

    Children are our role models. Their curiosity creativity and imagination inspire everything we do. We strive to create a diverse dynamic and inclusive culture of play at the LEGO Group where everyone feels safe valued and they belong.

    The LEGO Group is highly committed to equal employment opportunity and equal pay and seeksto encourage applicants from all backgrounds (eg. sex gender identity or expression race / ethnicity national origin sexual orientation disability age and religion) to apply for roles in our team.

    The LEGO Group is fully committed to Childrens Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening as a condition of the offer.

    Thank you for sharing our global commitment to Childrens Rights.

    Just imagine building your dream career.

    Then make it real.

    Join the LEGO team today.

    Required Experience :

    Manager

    Key Skills

    History,Accounts Assistant Credit Control,Advocacy,Corporate Risk Management,Government,Brand Development

    Employment Type : Full-Time

    Experience : years

    Vacancy : 1

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    Trade Marketing Manager • Madrid, Madrid, Spain